Food & Beverage
Utilising our database of all food and beverage outlets in combination with catchment, workforce and menu price data we have developed a system that is unique in the market. While many can inform you of the macro market space, we offer a true understanding of the micro market opportunities available. Contact Us to find our more.
White Space Analysis
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We can:
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profile your consumers.
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forecast target (relevant consumers only) F&B spend for every centre in Great Britain.
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profile existing restaurant provision.
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identify complementary and competitor brands.
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generate a 'White Space' list of towns ranked by net available target spend.
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Unique Data Sets:
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CentrePoint Retail & Leisure Catchments
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gravity modelled catchment data for every centre in Great Britain
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Household demographic, lifestyle & spend data.
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Workforce location, demographics and spend data.
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StorePoint F&B - the only complete database of all restaurants, pubs, cafes and quick serve outlets in GB.
What makes us different:
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True micro market analysis.
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Understanding:
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target consumers, not all population.
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spend from
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residents
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visitors to retail / leisure destinations
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workforce
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tourists
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Best available datasets including
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independent and multiple operators
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menu data by operator.
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Case Study:
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Working for Equistone Partners on their aquisition of Gaucho Holdings, and with their Strategy Consultants, Parthenon, we developed the White Space strategy for Cau. We:
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identified Cau target consumers
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modelled their net available spend in over 3,500 centres in GB.
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ranked and filtered centres based on spend and existing provision of F&B outlets.
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Further micro market analysis of competition (independent & multiples) and menu pricing vs Cau & Gaucho.
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We also
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undertook additional location analysis and site evaluation for Gaucho Grill.
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analysed planned retail, housing and workplace developments around specific sites to understand their impact upon / benefits to proposed locations.
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Equistone aquired a majority shareholding in January 2016.